I’m not affiliated with anyone in any capacity and the views for this case study are strictly my own. Since I don’t have full access to all the user data that influenced their current design, this case study is not fully comprehensive. This case study was done to enhance my learning experience and challenge myself to redesign it,
Curious? Let go……
One day, my mom and I were having a cup of tea together. Suddenly, she liked a video sent on her phone and asked me to upload it to her status. As I was uploading it, she told me to hide this video from her society friends and yoga friends. As I checked, there were already added contacts. Ugh… now I have to remove those and make a new group excluding her so-called options. I was about to make excuses to avoid these tasks but realized I wouldn't get food for dinner. So like a good son, I did her job. Sometime later, I realize there was something wrong about the flow and thought that I should make it easy
More than 2 billion people in over 180 countries use WhatsApp to stay connected with friends and family. WhatsApp has more than 500 million users in India. Even though WhatsApp is present in the phones of all Indians, when it comes to its one of its features (WhatsApp Status) has some scope for improvement that can result in less drop off of users.
To improve the user flow experience of the ‘WhatsApp status’ feature so that the users can make more use of this feature for their personal and business needs. Good user flow will improve the drop-off rates.
I studied the user flow many times and came to know that users can upload status in two ways.
<aside> 👉 The first way of uploading status :
</aside>
In this user flow, you will be able to see in which setting are you going to upload but you can't change it during the flow.
(SEE THE WHITE BOX around the Status (Contact))
<aside> 👉 The second way of uploading status :
</aside>
In this user flow, you will be able to change the setting at the end of the user flow.